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DUBAI, 6th November 2019 (WAM) – The UAE government has launched the ‘SCALE 360’ initiative in collaboration with the World Economic Forum, WEF, aiming to harness the potential of technology innovations to fast-track the circular economy.

‘SCALE 360’ was launched following the Fourth Annual Meeting of the Global Future Councils hosted by the United Arab Emirates in collaboration with the World Economic Forum. The initiative is affiliated with the Platform for Accelerating the Circular Economy and aims to create new markets for circular goods, services and revenue by surfacing, supporting and connecting entrepreneurs and innovations through nationally-led challenges and partnerships. The idea is to help stakeholders scale up solutions in partnership with government entities, impact investors, experts, and companies.

"SCALE 360 will fast track our global efforts to achieve the UN’s Sustainable Development Goals. In addition to ensuring the conservation of our natural resources, a circular economy will step up our reliance on clean energy, enhance the consistent implementation of sustainable development standards, and generate greater opportunities for the youth in the region," said Dr. Thani Ahmed Al Zeyoudi, Minister of Climate Change and Environment.